Social Media Is Like Air Says Business Marketing Expert Charlene ...

Charlene Li, owner of Altimeter Group as well as before a pass amicable media researcher during Forrester Research, talks to Marketing Voices about a latest trends in amicable media as well as marketing. Charlene supposing these insights:

1. Social media will be similar to air. It will be everywhere as well as used by everyone. No a single will be fearful to have make use of of a collection similar to Facebook, LinkedIn, as well as Twittersharing report will be second nature.

2. Every worker can be a marketer. From a production floor to a executive offices of large as well as tiny companies, everybody in a association will be using amicable selling collection as a way to build brand as well as visibility.

3. Everyone can be a selling channel for you. Whats many critical is whether these bloggers have a right audiences as well as have prisoner a minds as well as hearts of others.

4. People are putting a technologies (for example, Twitter as well as Facebook) firstnot a commercial operation objective. People must first determine what they want to get ahead rsther than than learn how to have make use of of these technologies.

She is essay a brand new book which will be published early 2010 which is called Open: How Leaders Win by Letting Go. In this book, she explains how leaders in todays businesses need to assimilate a need for communication transparency, letting go as well as not be so determining in order to succeed.

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  • This entrance was posted on Wednesday, September 30th, 2009 during 12:01 amand is filed under: Marketing Voices. Tags:, Altimeter Group, Charlene Li, Facebook, Forrester Research, LinkedIn, amicable media, Transparency, Twitter.

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